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Derek reminisces about how a clerk at CDNow inadvertently reshaped online music distribution for thousands of working musicians. He also talks about [...]
Steve Pavlina blogs about how author Malcolm Gladwell wrote most of his recent bestseller at coffee shops, and how Steve himself works on projects away from his usual desk to stay focused and connected to the work. I wrote all of Grow Your Band’s Audience at the Borders in King of Prussia, Pennsylvania on a [...]
This will be another one of those “light posting” weeks for me. I’m trying to wrap a big project, after which I’ve got a fairly longish post that riffs on the “Everything I Know About My Audience I Learned From Alias” chapter of More Gigs Now. It’s another TV analogy that I just realized has [...]
Apparently, the judge will read out the verdict in the Michael Jackson case at 4:30pm ET.
When my clients and I have discussed this case over the last few months, I’ve always held that this is the extreme example of what can happen when you’re not setting good boundaries for yourself as a successful artist. By [...]
Our friend Abnu from WordLab points out a quick MSNBC piece on the way that listening parties can make or break your record release.
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I’m a little run down today, so I thought we’d have some fun.
Before the site redesign, we used to have a little "bandroll" on the sidebar with links to bands that were readers or clients of ours. As spinme.com grew, keeping the list got a little too time consuming, so I had to let it [...]
Personal rant:
Yes, MySpace is a pretty efficient way to quickly build a web presence. Many talent buyers still have a problem with the way that bands over-rely on it for draw, but if you don’t have a web guru on your team yet, it’s a simple way to get online fast.
However, if you’re only giving [...]
Eric McNulty points out the simple formula for spiritual and financial wealth: gratitude.
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When I talk to bands about how to motivate their street teams, I usually ask what they’re doing to meet the needs of street team members. It’s got to go beyond just asking people to hand things out for you. You’ve got to find out why they’re interested in helping you in the first place, [...]
The folks at the awesome Trendwatching newsletter explain the “Twinsumer” phenomenon. Instead of finding out about new music from radio or print, music buyers look for advice from perfect strangers that happen to share the same musical taste. Witness: iTunes Mixes, iTunes sharing, Amazon collaborative filters, etc…
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