Using zone strategy with your mailing list
Jun 15th, 2006 | By Scott Andrew | Category: Tips and ToolsIf you’re a practitioner of Joe’s zone strategy for booking gigs, here’s a tip that’s served me well: incorporate your zones into your mailing list for more accurate mailings.
It occurred to me that it doesn’t always make sense to email everyone in the state of Washington that I’m playing a show in Seattle. I could [...]
