Compact Discs as Souvenirs

Lefsetz writes that he no longer wants e-mail from folks about the viability of compact discs. Indeed, the compact disc itself is not just a storage medium for music — it’s a reminder of how much you enjoy the work of an artist, and it’s a standalone product that should extend the experience that an audience member has with an artist’s music. Which is why Scott keeps looking at all those great CD packaging catalogs.

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About Joe Taylor Jr.

Joe Taylor Jr. has worked with professional musicians for over fifteen years. As the author of "Grow Your Band's Audience" and three other books for working musicians, he helps artists grow audiences that support them without the help of managers, labels, or industry insiders.