Morning Edition’s Allyson McCabe dropped a five minute mini-documentary about how “pay for play” at radio stations has evolved from the scandalous “song plugger” systems of the 1950s, through the bizarre indie promotion world of the 1990s, and into today’s branded content marketplace. Brands like Pepsi, Coke, and Dr. Pepper rely on relationships with musicians […]
Marketing and career advice for musicians, music managers, and creative professionals.
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