Morning Edition’s Allyson McCabe dropped a five minute mini-documentary about how “pay for play” at radio stations has evolved from the scandalous “song plugger” systems of the 1950s, through the bizarre indie promotion world of the 1990s, and into today’s branded content marketplace. Brands like Pepsi, Coke, and Dr. Pepper rely on relationships with musicians […]
promotion
Requesting Your Song on the Radio (Could Disappoint You)
There’s nothing like hearing your song on the radio for the first time. I’ve been fortunate enough to be around artists who’ve experienced the rush of hearing their beautiful recordings compressed like crazy and popped in-between station “stinger” IDs. But, radio’s a dying medium. At least for music. Radio has a bright future in traffic […]
