As you invest time and money into your project, you’ll see profit dip for a while. Then, if things are going well, it will rise up. If you’re feeling like you’ve been dumping time and money into your career with no results, you could be near the bottom of your J-Curve. Or, it could have “flatlined.” Let’s keep talking about ways to keep your profit curve looking like a J and not an L…0
About Joe Taylor Jr.
Joe Taylor Jr. has worked with professional musicians for over fifteen years. As the author of "Grow Your Band's Audience" and three other books for working musicians, he helps artists grow audiences that support them without the help of managers, labels, or industry insiders.