Years ago, Derek Sivers of CD Baby created a website called Marketing Your Music, and it remains one of my favorite bookmarks. I consider it a must-read for anyone try to “do something” with music. Why more people don’t know about this website, I’ll never know.
Just a handful of my favorite posts:
- What has worked on YOU?
- If you don’t say what you sound like, you won’t make any fans.
- Call the destination, and ask for directions.
- Go where the filters are.
Set aside an hour or so and read it all.