Category

Editorial

SXSW, Day One

Lori and I were psyched to get to SXSW this year, but we can’t make it (for obvious reasons). So we’ll let our good friend David Hooper chronicle the event. I spent a bunch of sessions with my coaching clients…

Why NOT Me?

Curt Rosengren frames up nicely the kind of conversation I have with artists almost every day. Stop assuming you won’t succeed. Stop assuming you don’t deserve it. Open yourself up to what’s out there, and you’ll be delighted.

Extraordinary Marketing

Barry at IPac blogs about the "leaked" Fiona Apple record. This will turn out to be one of the most brilliant and — possibly — unrepeatable marketing events in the music industry. It’s entirely plausible that someone at Sony said,…

Slow-Cooked Success

One of the musicians in a coaching session this week wanted to know why he couldn’t expect to “get huge” in the next thirty days before his unemployment ran out. He got a little upset when I suggested he might have…

The Post-Payola Slippery Slope

The folks over at Downhill Battle are understandably excited about Spitzer’s investigation. For their part, labels are a little excited and a lot relieved at the prospect of removing some of the promotion bulk from their budgets. (It’s not like…

Jumping Sharks

The other day, over at IndieBiz.com, I spoke with artist Trevor Levine about avoiding mediocrity without alientating a mainstream audience. It turned out to be one of the most compelling conversations I’ve had in recent months, so I thought I’d…

How are listeners using your music?

Music’s what the folks at Trendwatching would call a Daily Lubricant. If you’re working on your Perfect Audience exercise from Grow Your Band’s Audience, check out this slideshow for some folks who might be listening to you on those headphones…

Rejected?

If folks are saying “no” to you again and again, join the crowd: the inventors of the cell phone, the Dyson Vacuum and even the Beatles heard “no” quite often…

Day Job Ejectors, cont’d.

Most of the folks I meet at music conferences or career workshops focus on the Big Issue: making enough money from music that they can give up their day job. And a big issue for some folks who have cool…