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Marketing and career advice for musicians, music managers, and creative professionals.

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Web/Tech

Build an Affordable, Essential Website for Your Band

March 24, 2011 Joe Taylor Jr. Leave a Comment

Over the years, I’ve had plenty of arguments with musicians and with music management professionals about the importance of maintaining a website under your own domain. Their responses often included: * 1996: I don’t need my own domain. AOL gives me free web page hosting, and I’ll always have my AOL account! * 1998: I […]

Grow Your Audience, Web/Tech

My @SproutSocial Experiment: Setting Boundaries on Social Media

March 9, 2011 Joe Taylor Jr. 1 Comment

I’ve been teaching some workshops on social media lately, and one of the questions that comes up very often involves how to keep Twitter and Facebook status updates from taking over your life. In the new edition of Grow Your Band’s Audience, I updated my advice about staying accessible and available. To stay focused on […]

Grow Your Audience, Tools, Web/Tech

Why You Should Own Your Band’s Website

December 16, 2010 Joe Taylor Jr. Leave a Comment

Delicious is dying. And if you’re not a hardcore web citizen, you might not know the reason why so many folks have become so upset about it. In short: a beloved, free service that thousands of people used to automate all kinds of workflows is being placed in a “sunset” phase by Yahoo! Tumblr is […]

Grow Your Audience, Web/Tech marketing, social media, web design

Make Space to Leave MySpace

November 4, 2010 Joe Taylor Jr. Leave a Comment

The alarm clock woke me up with the news that a senior News Corporation executive hinted about the possible closure of MySpace within “quarters, not years.” Even if MySpace manages to avoid a total shutdown, independent musicians should worry whenever company executives change the focus of a service from “community” to “celebrities.” For years, I’ve […]

Grow Your Audience, Web/Tech

Can Spotify Satisfy American Copyright Laws?

July 27, 2009 Joe Taylor Jr. 2 Comments

Lots of friends and colleagues from abroad have hyped up Spotify to me, and I don’t doubt that it’s an awesome service. As we hear more about Spotify, especially involving mobile apps and in-car services, I fear we might be getting ahead of ourselves. Specifically, I worry that users’ fervor for the system overlooks the […]

Editorial, Web/Tech

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Since 1997, Joe Taylor Jr. and the team have written about how artists, writers, and musicians can connect directly with audiences for support and patronage. We're currently in archive mode.

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