Category

Grow Your Audience

Michael Penn to Tour Second Life?

CNN catches up with Michael Penn on the occasion of his “best of” collection’s release — which is, in itself, a curious story of how corporate consolidation can actually benefit the kinds of “dropped” major label acts I wrote about…

Musicians Use Macs and Get Paid

Merlin Mann offers three really insightful guests on The Merlin Show: The last week or so of The Merlin Show has featured three fun interviews with independent musicians — talking about Macs, handling email, and figuring out how to get…

You Just Can’t Beat These Kids

Wired editor Chris Anderson finds music biz veteran Bob Lefsetz a little exasperating, but points out yesterday’s post about sweat equity among independent musicians. Labels don’t understand the economics of online music, because there’s not much in it to support…

Getting Over the MySpace Hump

Nancy’s got some great coverage of artists who are discovering that they’ve got to migrate their audience away from MySpace onto their own websites so they can really start to benefit from their relationships with fans. Here’s one funny story…

UK: Where Music is a National Religion

Lefsetz sums up many of the reasons I loved living in the UK. Even when I was down to my last few quid before payday, I could still afford to see some great shows. The vibe really is different, and…

How to Get Through My Slush Pile

Are my ears buzzing? If so, you stand a better chance of getting on my radar. And that doesn’t just go for me, it goes for every A&R person, every radio programmer, and every journalist that you want to recruit…

In the Age of the Long Tail, What Does a Hit Mean?

Plenty of debate has been swirling around Chris Anderson’s notion of the “Long Tail,” including Marc Fisher’s Washington Post column. Fisher posits that audiences still crave “hits” and that musicians (like other creative people) will always strive to reach the…