When I talk to bands about how to motivate their street teams, I usually ask what they’re doing to meet the needs of street team members. It’s got to go beyond just asking people to hand things out for you.…
Twinsumers
The folks at the awesome Trendwatching newsletter explain the “Twinsumer” phenomenon. Instead of finding out about new music from radio or print, music buyers look for advice from perfect strangers that happen to share the same musical taste. Witness: iTunes…
Sanctuary Records Up for Sale
Sanctuary Records, one of the few large labels that has figured out how to really make money by partnering with artists, may be up for sale, or at least readying an offering. Ever since Warner managed to make some money…
Blogs Build Audience Way Faster Than Radio
Great piece in the NYT about how music blogs are picking up the torch that radio disc jockeys of the 50s and 60s once wielded. They’re tastemakers to key pockets of tastemakers…
More Gigs Now!
More Gigs Now is my new book that explains the “Zone Strategy” I’ve been using for the last few years to help clients book more shows and earn more money from eager audiences. It’s great to finally have it out…
Masterminding
David Hooper’s connecting the dots between Jesus and Edison.
You only have to be right once!
If you’ve been worried about a gig that didn’t go well, or a song that got rejected from a tip sheet submission, this post’s for you.
Dual-tracking
Curt has a great article up about career changes, and I particularly like the way he frames up “dual-tracking…” While you continue on your current path, identify parallel steps you can take that will move you in the direction you…
Virtual Studio Visitor Plugin
I can’t tell you how many times my studio sessions have improved when Bea Arthur has shown up with a Dandy. [via CreateDigitalMusic.com]
Music Critics Have Had Enough of Major Label Listening Parties
Send a CD, or expect no column inches from the New Yorker. And I won’t be surprised if more publications follow suit. Could be a great opportunity for independent musicians to score some reviews if the majors don’t wise up.
What’s the difference between gross and net? About $4 million.
Trent Reznor wins his lawsuit.
When will your band start its own 401K?
Widespread Panic is a $14 million-per year corporation, and staffers receive health, dental, and retirement benefits. Also, Steve Miller knows where every penny of his royalties have gone…